Creator Economy· Gids
Dropshipping for webshops: how does it work with Droppery?
Droppery is a European B2B integration platform that connects suppliers, brands and online retailers. The platform offers two solutions: Droppery Selective for selective distribution and Droppery Markets as an open marketplace.

Short answer: Droppery is a European B2B platform that connects suppliers, brands and webshops through automated product, inventory and order handling. The platform offers two variants: Droppery Selective (where suppliers choose their own partners) and Droppery Markets (open to all webshops). It's about B2B integration and not consumer-focused dropshipping.
What is Droppery?
Droppery presents itself as "Europe's B2B dropshipping and integration platform" that connects brands, suppliers and retailers [1]. The platform automates product data, inventory, orders, integrations and logistics from one central environment [1].
The main distinction from classic retail dropshipping is that Droppery focuses on business-to-business connections between wholesalers, suppliers, brands and online retailers. The emphasis is on professional collaboration and ERP integration, not on ad-hoc sales by individual webshop owners.
Two variants: Selective and Markets
Droppery offers two different solutions, each serving a different purpose.
Droppery Selective
Droppery Selective is intended for selective distribution where the supplier defines the terms [1]. According to the platform: "Where the supplier defines and sets the terms for collaboration" [1]. Suppliers can choose their own partners and start directly under their own conditions [1].
This approach focuses on "strong and trusted retailers" with whom suppliers want to collaborate [1]. Retailers can submit collaboration requests to desired brands, after which the supplier can approve the request and give the retailer access to the collections [1].
Droppery Markets
Droppery Markets is open to all retailers and webshops [1]. This marketplace delivers "high-quality products from European suppliers directly to consumers" [1]. The difference from Selective is that Markets is accessible to any webshop, without prior selection by the supplier.
How the platform works
The process differs per type of user.
For suppliers and wholesalers
Suppliers can expand their network of resellers through Droppery [1]. The platform makes it possible to start with dropshipping alongside the traditional purchasing process and thus increase turnover [1].
The advantages for suppliers include:
- Always up-to-date inventory
- Access to new, high-quality resellers
- Automated order processing
- API integration
- New and scalable sales channel
- Cross-border sales [1]
For online retailers
Retailers gain access to the extensive range of different suppliers [1]. In the user-friendly environment, they can filter based on their interests and submit collaboration requests to suppliers they want to work with [1].
For retailers, the platform offers:
- Always up-to-date inventory
- Access to new brands and suppliers
- Automated order processing
- API integration
- Short delivery times
- Unique suppliers and brands [1]
Product range and brands
Droppery works with various premium brands. The following brands are available on the platform, amongst others: PTMD, Urban Nature Culture, Actona Group, Eichholtz, WOOOD, Bazar Bizar, J-Line and Hübsch [1].
The platform emphasises that these are "premium brands" with "high-quality and reliable brands" that are shipped directly from the supplier's inventory [1].
Platform advantages
Droppery presents various advantages that distinguish it from traditional dropshipping models:
- Fast delivery: "Quick delivery times and good service" because products are shipped directly from the supplier [1]
- High margins: Possible to combine purchasing with dropshipping [1]
- User-friendly: "Fast onboarding and easy to install" [1]
- Central automation: "We do the rest" after choosing brands [1]
Limitations and considerations
Whilst the source provides limited information about disadvantages, there are some points to consider:
Access to Droppery Selective depends on approval by suppliers. Not every webshop automatically gains access to all brands. With Selective, the supplier determines who to work with [1].
Pricing information and cost structure are not mentioned on the official site. For specific pricing arrangements, contact with Droppery is necessary.
Practical tips for users
Users who want to start with Droppery can register as a supplier or as an online retailer [1]. The platform offers a demo option for interested parties [1].
For retailers, it's sensible to filter based on interests in the user environment before submitting collaboration requests [1]. This way, you can search specifically for brands that match the webshop's range.
Suppliers who want to automate their dealer channel can expand their network through Droppery whilst maintaining control over who they work with (with Selective) [1].
Frequently asked questions
What is the difference between Droppery Selective and Droppery Markets?
With Droppery Selective, the supplier chooses which retailers to work with and sets the conditions [1]. Droppery Markets, on the other hand, is available to all retailers and webshops without prior selection [1].
Which brands are available on Droppery?
Various premium brands are available on the platform, including PTMD, Urban Nature Culture, Actona Group, Eichholtz, WOOOD, Bazar Bizar, J-Line and Hübsch [1]. Availability may vary per retailer depending on supplier approval.
How does inventory automation work?
According to the platform, inventory is always up to date [1]. Through API integration and automated order processing, product data, inventory and orders are synchronised between suppliers and retailers [1]. Specific technical details about synchronisation frequency are not mentioned on the official site.
Can I as a webshop start directly with all suppliers?
No, with Droppery Selective you must submit collaboration requests to desired brands as a retailer, after which the supplier can approve the request and provide access to collections [1]. With Droppery Markets, the platform is open to all webshops [1].
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Sources
Transparency: Droppery advertises on AI Up to Date; AI Up to Date may have an editorial/commercial relationship with Droppery.
Sources
This article was produced with AI assistance from the original sources cited and checked against our editorial policy. Editorial policy